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The Phronesis difference

At Phronesis, we aim to empower businesses with the strategic insights and practical knowledge needed to overcome challenges, seize opportunities, and achieve sustained success. We believe that combining business acumen with psychological expertise is a powerful formula for creating resilient, adaptive, and people-centric organisations.

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Accumulated experience and perspective 

Crafting, adapting, and executing game-changing strategy relies on a deep understanding of diverse business models, GTM plans, resources, and industry challenges. Our expertise spans global tech, public and private sector, and psychology, derived from years of experience working with multi-billion dollar enterprises and ambitious scale-ups and SMBs. 

Agile and flexible services

One size doesn't fit all.

 

Differing budgets, investment opportunities, and planning cycles all drive varied requirements when it comes to the type of engagement our clients require. We've built our pricing structure to account for fixed-term engagements and more flexible short-term, ad hoc services. We work to your needs and provide a compelling mix of services to suit.

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Psychology backed insights

Delivering real, human insights depends on a mix of personal experience and psychological learning. At Phronesis, we seamlessly blend the two, cutting through stuffy academic terms, pop psychology, and business jargon to explain the motivations behind observed behaviour and business challenges to help you learn and progress your plans, without losing sight of the needs of your people and customers. 

Open and honest communication

We don't claim to know it all. In fact, the majority of the answers our customers seek lie inside their own business and in the minds of those who work there to drive success and growth. We believe in approaching your business with an open mind, challenging fixed thinking and concepts, and bringing different perspectives to the fore to help you bring your own strategy to life. 

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The Phronesis fit

It's easy to feel overwhelmed in a world full of consultants, advisors, and strategies. The urgency to create a plan or launch a new strategy often results in panic: consultants and advisors get contracted to fix things, teams get built where the responsibility is vague, solutions quickly become superficial, and the opportunity for empathy and insight reduces fast. 

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At Phronesis, we understand the complexities of operational, technological, commercial, and human change, but we don't try to be something we're not.

 

We work collaboratively with your partner ecosystem to navigate the complexities of strategic growth and provide human insights that drive business impact.​to companies at different stages of growth.

Business Profiles

Providers

We possess a deep understanding of the challenges faced by manufacturers, solution providers, and partners as you strive to keep up with current trends and prepare for future advancements. 

Users

Our vast cross-sector experience combines local and global market knowledge to enable us to support your unique business requirements to deliver successful outcomes in collaboration with your teams.

Investors

We assist private equity and venture capital investors to achieve returns, drive scalability, and improve market position from your investments to maximise growth potential and operational efficiency. 

Phronesis for start-ups

A fresh pair of eyes becomes a catalyst for smart decision-making, helping you to mitigate risks and capitalise on emerging opportunities. We act as a force multiplier, propelling you toward sustainable growth and long-term success in an ever-evolving business landscape.

Phronesis for small and mid-size businesses

We bring a fresh perspective to established businesses grappling with the inertia of established processes, injecting innovative ideas and modern methodologies into the organisational DNA to help you benefit from streamlined and objective insights to stay ahead in a rapidly evolving marketplace.

 

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